Wedding Planner Magazine: Winter 2020

Having {mostly} retired from wedding planning, I still remain active in the wedding industry,  retaining my membership in the Association of Bridal Consultants.

As a member of ABC, I am active as one of the co-directors of the Central Florida West Local Networking Group, speak to local ABC groups across the country and am on of 57 people in the world to have the designation of Master Wedding Planner.

While I’m asked to speak on any number of topics ranging from Diversity and Inclusion to Best Practices for Wedding Planners, I like to stay in my lane and speak about blogging and how it can grow your wedding planning company.

Be sure to check out the Winter 2020 issue of Wedding Planner Magazine and my article: Why Bother Blogging? Using Blogs As A Marketing Tool”

Wedding Planner Magazine - Mark Kingsdorf, MWP - Wedding Ghost - Wedding Blogger- Freelance Blogger - Master Wedding Planner - Blogging as a marketing tool - Association of Bridal Consultants

When Sharing Becomes TMI

Recently, I was invited by Aisle Planner to write a feature for their Aisle Planner Community Blog.

They were doing a series on couples who were in business together or who both operate businesses in the wedding and events industry.

Social media allows potential clients to see some of your personality and form a connection, however, when you live and work together there need to be some boundaries to keep sharing from becoming TMI

Be sure to check out the Aisle Planner feature TMI: Finding the Right Blend of Personal in your Professional Voice. 

Blogging - social media - wedding blogger - freelance writer

A Blog Is More Than Real Weddings

Wedding Ghost- Mark Kingsdorf - Mission Inn Resort - same sex wedding - rhodesstudio

Recently an article I wrote was featured on the Perfect Wedding Guide Wedding Professionals Blog.

Too many times wedding pros complain that they have nothing to blog about because they don’t have enough Real Weddings to feature. Truthfully, there are a lot of other options that will help brand you as a wedding expert in your market.

Having an FAQ blog post is a great way to answer all of the questions prospective clients constantly ask. You can share that link with potential new clients and not only save time answering their questions but encourage them to read other posts on your blog.

Check out the whole article HERE.

BTW, the photo above is me with my amazing husband Chuck on our wedding day at Mission Inn Resort. The photo is by the awesome Edmund Rhodes of Rhodes Studios